CONNECTION. POWER. IMMORTALITY.


Myth-Making for Founders. Now in Barcelona.

By Photography Artist Stefan Gerard.

10-20 portraits

Online presence

Connect

The Founders Press Kit is a collection of cinematic portraits to help founders become a living, breathing myth.

THIS IS NOT A SHOOT. THIS IS A RITUAL.

 

The 7 Laws of Myth-Making.

FROM LOGOS TO MYTHOS.
Speak now. Or forever hold your peace.
1. ACCEPT THE MYTH.
You are not building a brand - you are the story. What is the ultimate essence of your Creation that will outlive you?
2. CHOOSE THE RELIC.
A myth without an object is air. There must be something tangible - a relic, a symbol, something that can withstand the fire.
3. CLAIM THE RITUAL.
A myth is not sold; it is entered. There must be a gate, a threshold, a rite of passage. Who is worthy of owning your Creation? And who is not?
4. ANOINT THE ENEMY.
No myth without an enemy. Something must fall — a false story, a dying empire. What does your Creation destroy?
5. DECLARE THE SACRIFICE.
A myth demands a price. It must be declared - and risked. Which declaration will you risk?
6. STEP INTO SURRENDER.
A myth does not beg - it takes its place. Surrender is not weakness; it is the final test of power. What will you surrender to?
7. ELECT THE INHERITOR.
No myth stands alone. In three years, who must inherit the fire you created?
STEP FORWARD AND CLAIM YOUR PLACE.

These are the ones


FOUNDERS.  Confidence is your currency. Show up online with a strong personal brand. Connect emotionally through abundance.

Own the room.


HIGH-END CREATIVES. 
A portfolio’s success depends on your credibility as creative founder. Prepare yourself for the next high stake meeting.

Give credit.


PR PROFESSIONALS. 
Media relations rely on ready-to-use assets. Adjust your presence, with high-resolution, cinematic set of portraits.

Claim presence.

that picked up their sword.

1. BUILD AN EXIT.
Your personal brand is the valuation. Own the room before you walk in.
2. RAISE FUNDS.
Claim credibility and a polished presence to make investors take you seriously.
3. LAUNCH A PRODUCT.
Claim a strong visual identity that builds trust and anticipation.
4. CLOSE DEALS.
Build trust while you sleep, and close deals faster.
5. CLAIM AIRTIME.
Get featured with no friction. Media-ready assets that make it easy.

 

The offer.

LEGACY KIT - € 5880,-
Immortality in the frame. Claim your place in history. 4x hours experience, brand consult, 20x portraits, styling, 1x artwork.
FUNDRAISER KIT - € 2880,-
For visionaries who want to own the room before they walk in. 2x hours experience, brand consult, 10x portraits.
ESSENTIAL KIT - € 990,-
Effortless, timeless, and impactful. An cinematic introduction for those that want to be seen. 1x hour slot, 5x portraits.
BUSINESS COACHING
Unlock the full potential of your Myth.
KEYNOTE: THE 7 LAWS OF MYTH-MAKING FOR VISIONARIES

The altar.

AMSTERDAM & BARCELONA

1. STEP INTO THE FIRE.
Are you ready to claim your Myth?
2. LOCK-IN & SHOOT.
Lock-in your shoot date and get ready for creation.
3. SELECTION & RETOUCH.
Your myth can begin.
I WORK WITH THOSE THAT UNDERSTAND THE POWER OF THE LENS.
BUSINESS CASES
Real Portraits - Real Impact.
EELCO KEUNE
Eelco took over the hair cosmetics from his father, revamping the brand. 'When I saw the kit, I thought: these are the portraits they will use in 100 years.
KEUNE SR.
George was the first Keune to expand the brand internationally despite pushback from his father. KEUNE is now the largest family-owned hair-business worldwide.
JOHANNES LE ROUX
Johannes is the Founder of DOPE, the first canned cannabis water. 'The Founders Press Kit gave me the confidence to start pitching at US investors.'
TON KEUNEN
Ton is the founder of BROUT. 'The Founders Press Kip helped me to secure an incredible exit of my Leadership Institute. It brought out my best.'
FRANK ROSKAM
Frank Roskam is the founder of Celebratix, an innovative platform revolutionising the event industry through smart ticketing solutions.
PATRICK BRAND
Patrick Founded HOTELIERS.COM. 'Part of the value of a successful exit is the vision of the founders. We were able to create a lot of extra value.'
IS THIS YOU?

 

I STEP FORWARD.
Using Format